Digital Marketing Executive (SEO-Mandatory IT experience ) 1 + Years

Full time @hEUSgnUuVmxMLQF posted 1 year ago in IT/Computers - Website
  • Post Date : November 24, 2023
  • Apply Before : February 29, 2024
  • Salary: ₹180,000.00 - ₹900,000.00
  • 1 Application(s)
  • View(s) 951
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Job Detail

  • Job ID 931
  • Gender  Male/Female/Transgender
  • Qualifications  Certificate Degree Bachelor Master’s Degree 
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Job Description

Job description:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
  • Identify, Measure, and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.

Requirements

  • Proven IT Industry(B2B) working experience in digital marketing.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Experience with A/B and multivariate experiments.
  • Solid knowledge of website analytics tools (eg, Google Analytics, NetInsight, Omniture, WebTrends).
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
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Required skills

Adword Google Analytics Omniture PPC SEM SEO Web Analytics webtrends

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